Monday, May 13, 2019

FedEx company in courier delivery industry.International Business Essay

FedEx company in courier delivery industry.International Business - Essay mannikinBusiness analysts often point out the reasons why certain firms have gone out to the multinationalist markets and have been successful while others have been a total failure in their pursuit of international growth. The initiative taken by a an international company or firm to tap into bleak markets requires consistency with the companys overall strategy since unfocussed or sporadic exploitation of resources order at achievement of international market growth can be counterproductive by lush up limited resources with little or no returns. Any obstacles that might hinder entry into markets much(prenominal) as duties or regulatory laws subscribe to to be determined beforehand and adequately addressed. In the Chinese market, the authorities do not permit FedEx and other multinational firms to conduct domestic courier work (Berman 2012). It is therefore imperative that managers tasked with the duty of analysing strategies of entering new markets identify and clearly detail the companys strengths and weaknesses to assist in maximizing and focusing on the international opportunities. Aspects of the company such as sales, turn in chain, and marketing should be addressed, a clear and detailed direction should be modernised and management embolden resources dedicated to increase chances of success that may otherwise be impeded by lack of familiarity. Companies need to establish effective supply chain models and infrastructures that link efficiently with the commercial aspect of the business to formulate a strategy that enhances growth in new and existing markets. FedEx Market Entry Strategies in chinaware FedEx is a multinational corporation established in America, but has a complex network of branches and subsidiaries some the globe and it deals with the business of courier. FedEx isa global enterprise that conducts its various activities and operations throughoutthe world i n countries such as China among others. China is a major world economy dealing in electromechanical goods such as cars and other electronic products like phones and computers. These products are in high quest in many countries and continents of the world and for these merchandise to reach their targeted destinations the producing company is obligated to contact a transporting operation specifically FedEx to conduct the translocation. FedEx asa business enterprise has distinct rules and structures guiding its operations to check off successful transaction in the global scene including the Chinese market.These structures include the Global Entry Strategies which is a mechanism involved with efficient delivery ofparcels to a specific location and spreading them there primarily involving importing and exporting such products. Theories under this structure include sequential surmise andnetwork scheme (Liso and Leoncini 2010, p.189). This theory is closely related to the Uppsala mod el that states that organizations perfect their business in overseas markets therefore, FedEx has an obligation of front training their employees on various fields in order to perfect the handling and service provision. This theory has four major stages composing of maintenance of sporadic exports, use of representatives and agencies, overseas sales through companionship agreements with domestic firms and FDI in the foreign market. The main features ofthe Uppsala model in any organization and specific to FedEx include experience achieved from the domestic market before embarking on the

No comments:

Post a Comment

Note: Only a member of this blog may post a comment.