Tuesday, October 22, 2019

Resume Tips Part 2 Words and Phrases to Delete from Your Resume

Resume Tips Part 2 Words and Phrases to Delete from Your Resume This is one of my favorite resume tips. It will help you show employers exactly what you did and what you can do for them. Most of us are familiar with the concept of â€Å"power verbs† on a resume. We also have unlimited resources for finding and choosing power verbs, such as  this list organized by category from the University of Iowas Pomerantz Career Center. How many times have you heard, â€Å"Every bullet in a resume should start with a verb? Dozens at least, right? Then why are you starting your bullets with the phrase responsible for? Responsible is not a verb, no matter how many times it shows up on your resume. Furthermore, you can be â€Å"responsible for† something and not actually do it! Employers care about what you did. Employers (or their computer systems at least) also care about keywords. I promise you, â€Å"responsible† or â€Å"responsibility† will never show up in a list of sought-after keywords. Begin with a Power Verb Compare: a. Was responsible for submitting two sports-related blogs per month for publication on website. b. Submitted two sports-related blogs per month for publication on website. And compare: a. Responsible for raising $250,000 by recruiting staff to run door- to-door canvass reaching 200,000 people. b. Raised $250,000 by recruiting staff to run door-to-door canvass reaching 200,000 people. Version b in both cases is shorter and more powerful than version a. You might be there saying, â€Å"But I didn’t just do things, I was responsible for them!† If you had supervisory or managerial responsibilities, there are verbs for that. Some of them are: Supervised Developed Managed Ensured Handled Monitored Even if you had many significant responsibilities that are important to list on your resume, try including your responsibility in a bullet that also includes an achievement, along with the important keywords you see in the job description. And remember to start each bullet with a verb! Be responsible for the words you choose on your resume. I hope you found these resume tips useful. If you want professional assistance to craft a powerful resume, please contact us.

Monday, October 21, 2019

Free Essays on The Nature Of Leadership

There have always been leaders and followers throughout history; the Roman Empire exhibited different styles of leadership. There were five prominent leaders in this period Agricola, Augustus, Julius Caesar, and the brothers Tiberius and Gaius Gracchus. Each of these leaders had their own style of leadership and political strategies. They came to power and maintained control in different ways. They had they own agendas, and their fate rested in the hands of the Roman people. The point to be made with respect to these particular men is related to the obvious correlation between the nature of a leader’s agenda and the impact of his reign. In the end, a ruler’s fate was dependent not on his agenda, but on style and strategy with which he pushed his agenda. These leaders methods were completely altruistic were heralded as great leaders, while those with devious and/or unethical methods of pushing their agendas were hastily assassinated. â€Å"Leaders need to listen to the people they are leading is can affect how people feel.† (Daly) Gnaeus Julius Agricola style of leadership was simple: do the job. If Agricola had a goal, then he simply did the best he could to attain that goal. He was incorruptible and straightforward. He was not devious, nor was he unethical. (Hadas) People loved to see these qualities in a leader, and as a result, they loved Agricola. There was no difficulty about recognizing him as a good man, and one could willingly believe him to be a great man. He had fully attained those true blessings, which depend upon a man’s own character. He held the consulship and bore the decorations of triumph: what more could fortune have added? He had no desire for vast wealth, and he had a handsome future. It is likely that even if he made a decision that was initially looked down upon by the people, the people still knew that Agricola was altruistically making the decisions that he felt were best. (Encyclopedia Britannia) ... Free Essays on The Nature Of Leadership Free Essays on The Nature Of Leadership There have always been leaders and followers throughout history; the Roman Empire exhibited different styles of leadership. There were five prominent leaders in this period Agricola, Augustus, Julius Caesar, and the brothers Tiberius and Gaius Gracchus. Each of these leaders had their own style of leadership and political strategies. They came to power and maintained control in different ways. They had they own agendas, and their fate rested in the hands of the Roman people. The point to be made with respect to these particular men is related to the obvious correlation between the nature of a leader’s agenda and the impact of his reign. In the end, a ruler’s fate was dependent not on his agenda, but on style and strategy with which he pushed his agenda. These leaders methods were completely altruistic were heralded as great leaders, while those with devious and/or unethical methods of pushing their agendas were hastily assassinated. â€Å"Leaders need to listen to the people they are leading is can affect how people feel.† (Daly) Gnaeus Julius Agricola style of leadership was simple: do the job. If Agricola had a goal, then he simply did the best he could to attain that goal. He was incorruptible and straightforward. He was not devious, nor was he unethical. (Hadas) People loved to see these qualities in a leader, and as a result, they loved Agricola. There was no difficulty about recognizing him as a good man, and one could willingly believe him to be a great man. He had fully attained those true blessings, which depend upon a man’s own character. He held the consulship and bore the decorations of triumph: what more could fortune have added? He had no desire for vast wealth, and he had a handsome future. It is likely that even if he made a decision that was initially looked down upon by the people, the people still knew that Agricola was altruistically making the decisions that he felt were best. (Encyclopedia Britannia) ...

Sunday, October 20, 2019

How to Organize An Effective Email Marketing Strategy (Template)

How to Organize An Effective Email Marketing Strategy (Template) Managing email marketing successfully isnt easy especially when you have multiple email initiatives going at once. The value of email marketing is undeniable, so its not surprising that many departments within your organization want to leverage the platform. This results in lots of moving pieces to consider and many stakeholders to please. It also increases the chances of accidentally sending multiple emails to the same person in one day. (Speaking from personal experience the fallout of this isnt pretty.) Here are just a few pieces of the puzzle you have to consider Managing your ever-growing subscriber list. Overseeing the design and copy of every email. Scheduling delivery times. A/B testing. Analyzing results. Thats just scratching the surface. One thing is clear, if youre going to be successful at email marketing, you need a well-planned marketing strategy in place. One that clearly establishes goals, and lays out the roadmap to achieve them. Something that can guide your team toward success. And thats exactly what youll get from this post. Heres how to plan your entire #email #marketing strategy via @Download Your Email Marketing Strategy Template Before you continue reading, download your email marketing strategy template. This easy to use PowerPoint will help you document your plan and give the rest of your email team something to refer back to when they have questions. If you're new to , it's the only marketing suite to manage every facet of your marketing. It even integrates with popular email marketing services giving you the ultimate visibility into your email strategy, so you'll never send multiple emails to the same person in one day again. With Email Marketing from , you can: Seamlessly integrate with your favorite email marketing platform. Email platforms are powerful, and you've grown to know and love yours, so why give it up? integrates with many preferred platforms so your email marketing is no longer disjointed from the rest of your marketing initiatives. Write click-worthy email subject lines...every time. ’s awesome Email Subject Line Tester is built right in so you can optimize and perfect every subject line to drive more  opens, more  clicks, and more conversions. Get full visibility into your ENTIRE  marketing strategy. Disjointed marketing content (and constantly jumping from screen to screen) is the worst. With Email Marketing from , all your email campaigns live on your single marketing calendar, giving you ultimate visibility into your marketing strategy and individual initiatives. Create Your Own Email Marketing Strategy in 11 Steps Creating an email marketing strategy doesn’t have to be complicated. The following eleven steps will help you plan your work and work your plan in no time. Table of Contents: Choose Your Email Marketing Tools Identify Your Target Audience Choose List-Building Tactics Create Your Email List Segments Create Email Sending Schedule Define Your Email Marketing Goals Decide Which Types of Emails to Send Formatting Your Email Content How To Optimize Your Emails What A/B Tests Will You Run Reporting Step One: Choose Your Tools Finding the right tools is the first step in your strategy. A lot of these platforms are super powerful and can help you organize and send your emails at the drop of a hat. Email Marketing Tools Some common email marketing tools that you might consider using are: MailChimp Campaign Monitor Constant Contact ActiveCampaign This is a shortlist in a sea of other email tools you could use. Find the tool that fits your team based on what you want to accomplish with your email marketing. Recommended Reading The Best Free Email Marketing Software Tools You Should Use Marketing Automation Tools You might not want to stop at a simple email marketing tool. You may also consider adding a marketing automation tool to your list. Marketing automation makes it easy for you to follow up with customers and send the right email at the right time to subscribers based on how they are interacting with your website. Some email marketing platforms have basic marketing automation features built-in like the option to send birthday email messages automatically, etc. It's worth taking some time to figure out the depths of marketing automation you need and your bandwidth for maintaining automation initiatives. These activities can take a big chunk of time to manage. Potential automation tools to add to your list are: Autopilot:  Autopilot makes it easy to plan out journeys and triggers that send your subscribers emails based on how they interact with your website. Userfox:  Userfox is a small email-focused automation tool that sends emails to subscribers based on events that you put into the system. Userfox was bought by the Adroll Group in 2014. HubSpot:  Hubspot doesn’t have as much email automation functionality as the other two on this list, but it is suited for companies who want to control multiple aspects from one tool. Marketo:  Is a powerful marketing automation tool that is most suitable for enterprise-level marketers. Pardot:  Is a full solution that helps marketers create meaningful connections, generate more pipeline, and empower sales to close more deals. The marketing automation option fits will if you use Salesforce as your CRM. Once you have your tools, add them to the first slide in your email marketing strategy template: Action Items: Research email marketing tools. Compare which ones will work best for your marketing team. Add them to your strategy template.Step Two: Identify Your Target Audience Once you have your tools selected you to need to focus on building your email subscriber list. The first step to build your email list is to identify your target audience. As a refresher: Your target audience is the ideal customer you want to attract to your product or service through your marketing efforts. So how can you find your target audience? First, answer the following questions: Who are our current best customers? What qualities do they have in common? What problem are they experiencing that has our customers search for a solution like our product or service? Why did they purchase our product or service? What did we provide for our customers that our competition didn’t? Is your email marketing strategy focused on your target audience?Using those answers format, your target audience statement with the following template: {Insert your company} creates content to attract {insert target audience} so they can {insert desired outcome} better. Record your target audience demographics and statement in your template. Recommended Reading: How To Find Your Target Audience With A Marketing Persona Step Three: Create Tactics To Use To Get Your Audience To Opt-In To Your Email List Now that you know who your target audience is you can begin to brainstorm tactics that will attract them and convince them to sign up and join your email list. Here are just a few ideas to get you started. Give Them Something Valuable In Return One of the most common ways to get your audience to join your email subscriber list is to gate content upgrades behind an opt-in form. What is valuable to your customers? A downloadable template or ebook that shows them how to solve a problem or answer a question they might be having. If you gate something that doesn’t provide something of value you might end up losing that subscriber. Recommended Reading: Conquer Your Inbound Marketing Strategy with this Process (+ 4 Templates) Go For The Direct Ask Another way to gain subscribers is to go for the direct ask. Explain to them why they should opt into your email list and entice them with personalized information like this pop up from Fargo 3D Printing. Gathering information like this will also help you segment your list. (More on that in a bit): Here's another pop-up example from Nanit encouraging visitors to signup for their newsletter. The company asks for the ages of the visitor's children, which would indicate the company does some segmenting based on developmental stages of the child's age. Use the Header And Footer of Your Website Another place you can put an email opt-in button is on your website’s header and footer. Why not meet your audience halfway and make it easy to remind them that they can get more information about your products by joining your email list? Take a look at this example from Ulta: Here's another example from Michael Hyatt: And another from British Clothing Company, Boohoo. How To Segment Your Email List We mentioned earlier in this section that you can segment your email list. What does that mean and how can that help you? Here's a quick and dirty email segmentation definition: The process of grouping like individuals on an email list based on their behavior or characteristics to send specifically targeted emails that address that particular group of users needs or problems. You can just blast out your emails to everyone on your list and hope that it resonates with someone and convince them to convert. However, in today’s day in age, we can use data and information to go further and serve content to the right people at the right time to help guide them through your marketing funnel. In fact, segmenting your list can have a positive effect on your email list. MailChimp conducted an internal study  and found that segmented campaigns had: 14.31% higher open rates. 100.95% more clicks. 9.37% lower unsubscribe rates than their non-segmented campaigns. You can segment your list  based on a variety of things, including: Company size. Location. Activity on your website. How long they’ve been on your email list. In order to accurately segment your list, you need to gather this data about your customers when they first sign up. So add options for subscribers to choose from before they complete their sign up. List potential ways your team will try and grow your email list in your template as well as your email list segments. Action Items: Brainstorm email list growth strategies. Record strategies in your template. Update strategies every three months based on what’s working well and what isn’t. List out what criteria you will segment your list by. Step Four: Choose the Types of Emails to Send There are many different types of email that you can send to your list. You can choose one or change it up based on the various segments you have in your list. Here are three different types of emails to get started with. Newsletters Newsletters are a popular email format. They come to your subscriber’s inbox at the same time at recurring intervals. They allow you to show them a variety of content and information your subscribers might have missed if they haven’t visited your website lately. According to Hubspot,  successful email newsletters contain 90% educational content and 10% product or promotional content. The same post from Hubspot says newsletters should contain a single theme or idea. That way you can prevent yourself from randomly throwing content into your newsletter just to get it out there. You might even send out different newsletters on different topics based on who you’re sending each newsletter to on your list. So what does an excellent newsletter look like? Take this example from The Skimm: Photo from Hubspot The Skimm newsletter  is specific in the fact that it rounds up the latest news from the day before and quickly summarizes it for readers. It provides the benefit of not having to read long news stories and allows subscribers to quickly catch up on the news from the day before.

Saturday, October 19, 2019

Reaction to Persepolis Essay Example | Topics and Well Written Essays - 500 words

Reaction to Persepolis - Essay Example Indeed, it discloses social changes in a way which is both praiseworthy and highly innovative. Persepolis is a fiction which is uniquely different in its graphical representation. It is both interesting and funny in its anecdotes. But at the same time, it has been successful in informing the world as to how the religious revolution had impacted the common man. The post monarchy period was a turbulent time for the nation which has been much misunderstood by the rest of the world. Through the book, Satrapi has shown that even during the religious rule, the common man had same aspirations and dreams as of other countries who might be undergoing traumatic socio-political upheaval. Persepolis’ graphics are sharp and text is crisp which succinctly conveys the changes that take place in the country during and after the religious revolution. During the Monarchy, Iran was a modern country where people were free to express themselves. But revolution changes everything overnight and the very people, who used to praise the Shah turn against him. The earlier secular regime was found to be politically corrupt by new government. The friendly police, under religious leadership, suddenly became more menacing. Satrapi’s novel shows these changes and portrays society under Khomeini. It accurately reflects the social changes that had become more distinct in their threatening postures of the revolutionaries and stringent Islamic code of conduct. Most interesting has been her childhood imaginations where she aspires to become the Prophet so that she can make the world better. But she would also rather become soldier so she could defend her country when Iraq had attacked! The author has shown the passionate desire of a child who wants to reform and resolve all the social problems. At one point she says ‘I wanted to be a Prophet because.. my

Friday, October 18, 2019

Palestine and Israel crisis and its effects on U.S. Arab relations Essay

Palestine and Israel crisis and its effects on U.S. Arab relations - Essay Example The role of the United States in the peace process involving the two parties is debated time and again both by the Arabs and the Jews. The Arab countries are especially worried about the American approach and intent. They generally appear to be suspecting a geopolitical encroachment from the powerful American side combined with the interests of Israel. Even faithful American allies like Saudi Arabia and Turkey do not appear to be least contented about the lingering Palestine and Israel crisis and the American role in the peace process. Thesis Statement Palestine and Israel crisis has increased geopolitical tensions between the U.S. and the Arab countries, which has made this issue multilateral and increasingly complex. Effects of the Crisis Involving the Region In general, the international community holds that American policy in this region favors Israel. The military superiority of Israel relative to any plausible coalition of the Arab parties has been primarily maintained through American military assistance.1 Since military power has played a very important role throughout the Palestine and Israel crisis, political geography of the region has been considerably changed. Israel has increased the geographical extent of its political dominion (by annexation of Golan Heights, for example). Also, it has the ability to block and encircle the West Bank and Gaza Strip at utter geographical convenience. Moreover, Israel has strategically erected and shifted Jewish settlements in the region from time to time. Israel has four widely accepted physiological divisions: Northern Coast, Central Hills, Jordan Rift Valley, and Nagev Desert.2 The topography of Palestine is relatively simple; West Bank is landlocked and hilly, while Gaza shows general features of an uneven coastal terrain.3 However, Israel’s stringent security and economic policies in regards of its settlements in West Bank and its control over the Gaza coast has complicated the political geography of th e region. Israel’s regional geo-strategic moves have adversely affected the Arab nations at large. The Arab countries are becoming more and more sensitive about their geographical borders and natural resources, which has pressurized America. America has to provide military support to the countries like Egypt and Jordan, and cautiously position its troops in and around the Arabian Peninsula. Palestine and Israel crisis is antagonizing even the non Arab countries like Iran and Pakistan. In sum, regional geopolitics is becoming very intense in the Middle East and even in South Asia. Effects Involving Mobility Annexation, blockade, settlement, evacuation, and politically motivated demographic alterations have increased the importance of mobility in the context of Palestine and Israel crisis. â€Å"The contrast between Oriental Jews and Israeli Arabs with regard to their different geographical mobility is striking. The Oriental Jews are immigrants who lost contact with their coun tries of origin, whereas the Arabs are natives who resumed ties with their people. The Orientals have a large degree of internal migration, whereas the Arabs almost none.†4 In the course of the Arab – Israeli conflict, Israel saw an influx of Jewish asylum seekers from the Arab countries while Palestinians were turned almost into refugees in their own land and strategically isolated. Moreover, during and after the World War II, thousands of Jews migrated to America and there they eventually formed a very strong socio-political lobby for Israel. This lobby has been strong enough to decide the course of American policies in the Middle East, even beyond

Mentorship program Research Paper Example | Topics and Well Written Essays - 750 words

Mentorship program - Research Paper Example Mentors eventually act as informal partners with previous mentees. To foster continuity of collaborative relationship, educational and skills training are maintained in surgical ward, while specifically indicating the significance of scheduled meetings per week for peer and administrative evaluation--be reduced to quarterly meetings. The direct people involved, mentors, mentees, administrative and support personnel, consistently work up the conducive work conditions and modify identified weaknesses with the entire training process. In the long run, stable interactions with higher-ranked colleagues promote the work empowerment for struggling novice nurses (Laschinger, Purdy, & Almost, 2007). Extended in appeal, the efficacy of nurse mentorship program in work competency frequently carries the project beyond the targeted program elimination. In a mentorship program by a tertiary care institution, the project continued for more than two years, indicating its success in hurdling resistan ce of social work cultures and psychological challenges of novice nurses (Hurst & Koplin-Baucum, 2005). More importantly, its low cost expenditure gives this the advantage compared to more expensive retention pursuits. In the evaluation pattern by Mills and Mullins (2008), the institutional savings by the mentorship program reached to almost $5.8 million, a large amount that can be deviated to support quality improvements in other clinical fields. In both technical and financial aspects, the mentorship program more than adequately meets the expectation of nurses and administration staff in JVHA. In realistic terms, reasonable revision must be performed for a more dynamic mentorship approach. In the instance where nurses are assigned in other clinical wards, a problem in continuity of interactive mentor-mentee associations may occur. Hence, the pilot mentorship program must manifest a more universal approach during education and skills enhancement training, consistently depending on the area of clinical expertise required. Addressing the break in mentorship relationship, long-term social and professional interaction in the surgical ward assures that work satisfaction is met and retention is improved. Project Data Dissemination and Feedback In a given utilization project, it is important to relate the results to key institutional groups. Aside from meeting the objects of the project, the applicability of the research goals may serve as solid foundation in entirely resolving the expensive and taxing problem on low retention rates of nurses in clinical areas, even with newly graduate nurses. In this paper, two practical methods can be performed to aptly communicate the preliminary initiation and concluding outcomes of the project--during annual staff meeting and circulating institutional newsletters. With annual staff meeting, the whole nursing personnel gather together to discuss things related with their practice as professionals, airings discrepancies and areas of improvements. Thus, this is the ideal time for the team involved in the mentorship program to inform them on the outline of the project, zeroing on outcomes

Thursday, October 17, 2019

Modernism - Edward Weston, Tina Modotti, Manuel Alvarez Bravo Essay

Modernism - Edward Weston, Tina Modotti, Manuel Alvarez Bravo - Essay Example The essay "Modernism - Edward Weston, Tina Modotti, Manuel Alvarez Bravo" discusses modernism through the works of Edward Weston, Tina Modotti and Manuel Alvarez Bravo. Edward Weston’s career in photography lasted for a period of fifty years. He took his last photograph ten years before his death. The rest of his years were spent battling Parkinson’s disease. This artist was quite instrumental in capturing the Modernism era during the twentieth Century. Weston was best known for capturing the real essence of life. Most of his photographs were rather idealistic as he had the ability to bring out the full essence of life using his camera. Weston was particularly fond of using an eight by ten inch camera. This facilitated thorough inspection of life forms and was one of the basic influences on the Modernist era. However, the phase of Modernism cannot be represented by one particular style of photography. As a matter of fact, the same can be said of this particular artist. Weston’s career was not static; it transformed with the times. At the beginning, Weston began with a pastoralist period. However, Mexico changed all this because Weston spent a considerable period of life there. Afterwards, the latter country transformed his work into close images. Mexico made Weston get more interested in life form that included vegetables, landscapes and even nudes. Towards the end of his career, Weston changed his preferences and began doing complex images. Most of the latter pieces were don in California. Modernism as a form of art and photography is based upon the belief that particular objects need not be the main characters. Modernism allows for a number of objects to be used within an art form without making one stand out. This is exactly what Weston did towards the end of his career. This was the point at which Weston made a landmark contribution towards Modernist concepts. Using the influences form Mexico, Weston began making photographs that were fugal and mixed up. These images rarely had one particular subject at hand. He made use of natural objects such as see weeds and Rocks in order to achieve this. One can say that Weston had finally discovered who he really was. It is a known fact that most artists normally struggle with surrounding influences in order to forge their own style. It is indeed very evident that Weston underwent these struggles through the many phase of his career. But he finally discovered his true self after the abandonment of iconic pictures. During the f irst years of his career, Weston was particularly fond of centrality and unification of issues. These were all ideas that he forsook after he started taking more basic images. 2 It is also important to note that one of the outstanding issues in Weston's work was the fact that he seemed to take issue of printing very seriously. During the Modernist era, there was a serious respect for beautifully printed images. This is an aspect that Weston covered critically. For instance most of his prints are quite refined. He considered this aspect as the epitome of his work. Other artists may not be very interested in the printed versions of their work. Most of them may tend to focus on the theme of their work. The latter view is especially prominent in post modernist eras. Weston's manner of photography was unique to his work at that time. However, his methods became very famous later on. He influenced other artists in the Modernism era. For instance, he was one of the first artists to mount his camera on a tripod. He was also instrumental in making most photographers take up the use of large format negatives. Additionally, Weston was instrumental in ensuring that prints were